Optimize Google Adwords
How To Optimize Google Adwords
Before I started affiliate marketing just like you, I searched for ways on making money online, of course the keyword suggestion "make money online for free" appealed to me and as a result I signed up for free online surveys. Although surveys did not pay as much as affiliate marketing their referral programs were a bonus. Don't make the mistake I nearly did when I started affiliate marketing. I got excited after creating my website at 1st, I was approved by successful firms like Forex (see Stock Trading) and I wanted to head straight to the money without proper planning. My Forex affiliate manager was excited when I discussed Google Adwords with her but without enough knowledge on how to optimize Google Adwords keywords I found myself unfortunate, but fortunately I did not make that one mistake to no point of return, what's that point of no return? well that would be hitting the purchase button without using keywords to optimized SEO to boost website traffic and reading articles or pdf books about the topic.
So do we have to learn from our mistakes before we know or how about knowing before we learn... the hard way? To answer that question you have to do some research on how to optimize keywords for website traffic and minimising your expanses to expand your profits. Did you know that its the keywords you enter & keywords you disinclude that have a great ROI on your Google Adwords campaign.
On my search on how to boost website traffic I found a detailed free pdf book on optimizing Google Adwords campaigns. This 38 page Google Adwords Step by Step guide has very useful information or better yet the 'know how' to strategies such as:
adding negative keywords which won't benefit your cashflow if someone stumbles on your site & does not convert to a sale which is money that has just went past from a potential client because you couldn't use Adwords properly.
I also learned to do the opposite & that's to add positive keywords which will lead to a conversion since those are the keywords I want to attract traffic.
Your site can also rank high in search engines during a specific time period during the day, after all what's the point of PPC if no one's interested during that time of day. Here you have to think like a business, in fact your website is your business. Ask yourself, why a car dealer operates between 09:00 - 17:00 and a take-away restaurant can operate 24/7
Which landing pages are generating traffic and which ones are costing you traffic, you may need to edit some text in your site that will generate impressions and a greater quality score.
Creating ad groups and generating a list of keywords for that specific ad group, want to know the best part? It's yours for free!
In some, if not most cases the Google Keyword Planner tool is said to be outdated and therefore you may need an SEO keyword generator, planner and keyword tool that will let you know how to rank in search engines. These SEO tool help you to:
Generate 1000's of relevant keywords that will help you to improve your organic and ppc search campaigns
Know popular keywords that boost your site ranking for your product & services
Research online markets, find niche opportunities & exploit them before your competitors.
Explore these Keyword tools and find one suitable for your niche website to maximise your online income